Jakeneck

Monday, October 27, 2003

Advocates Attack 'Sesame Street' Sponsorship

"Sesame Street, long one of the Public Broadcasting Service's flagship shows, has come under fire for airing corporate sponsorship messages from McDonald's.

"Commercial Alert, a nonprofit public advocacy group backed by Ralph Nader, has sent a letter to Gary Knell, president and chief executive of the show's production company, Sesame Workshop, asking that McDonald's messages not be shown before or after episodes of the children's series."